→ Wealth Report
Client
Role
Year
Originating as Report from Credit Suisse for fifteen years, the Global Wealth Report has been providing leading insights into the changing landscape of household wealth. The report didn’t just visually change but was also stripped by an overkill of information, instead the reader is now guided through in a seamless storytelling with charts that emphasize the main facts and visuals that connect with our craft design and emphasize togetherness. Data as story not just numbers, connecting to a larger group of readers. Optimizing the overall brand experience by visually aligning and building a target-orientated user journey across all touchpoints in alignment with the Craft platform.
UBS Group AG
Project Management, Concept, Design
2024
